Airstream's iconic chrome trailers were the aristocrats of the RV park when road trip culture was at its zenith and stylish travelers still spent more time in their cars than the Admiral's Club. A lot has changed since the 1950s – the once swanky term "recreational vehicle" now sounds déclassé – but a bit of shiny modernism still turns heads.
Dicky Riegel loves Airstreams so much that one of his isn't even mobile; the former CEO of the company that makes them converted an Airstream Bambi into his pool house. (His other Aistream is a 1954 Flying Cloud, which he tows with his 1954 Chevrolet truck.) Trailed by the question "How can I rent one?"
Nothing says summerlike a road trip through America's national parks, and now Airstream 2 Go (from $5,300 - 1 week; 800-780-9880; airstream2go.com) offers gleaming rental trailers packed with everything from barbecue grills to flatscreen TV's and iPads loaded with local travel tips.
By Emily Brennan for The NY Times - view article online
If ever a recreational vehicle could be called iconic, it would be the Airstream. The sausage-shaped silvery aluminum trailer has been a fixture of American road trips since the company’s founding in 1931, but before this year it was available only for purchase. Read more.
A new travel venture called Airstream 2 Go pairs the iconic American RV with customized trip itineraries for an unforgettable, mobile vacation rental.
With Airstream 2 Go, you can rent a 23-foot or 28-foot Airstream, with interiors designed by architect Chris Deam, for a quirky, resolutely American vacation experience.
Dicky Riegel is such an Airstream enthusiast that he "bleeds silver." Not only does he own two personally, he was chief executive of the Ohio company that makes them.
Now Riegel is proving his affection for the iconic American RV yet again with Airstream 2 Go. The first factoryauthorized Airstream rental service in the country launched Tuesday with locations in San Gabriel and Las Vegas and pickup service from nearby airports.
AIRSTREAM 2 GO, A NEW TRAVEL COMPANY, TO LAUNCH IN MAY 2013
One-of-a-Kind Travel Experience Allows Travelers to Discover Inner ‘Lewis & Clark’
NEW YORK, NY – May 1, 2013 – Airstream 2 Go, a distinctive, new travel company offering rentals of current-model Airstream trailers, makes its debut in May, 2013. Airstream 2 Go offers discerning customers a unique and stylish way to explore the United States in a turn-key Airstream vacation experience.
WITH THEIR ICONIC rounded silhouettes and aluminum shells, Airstream campers manage to stir up nostalgia and futuristic dreams all at once. People with Airstreams always seem to be going somewhere fun—and a new company is making it easier to join their ranks. Better yet: There's no roughing it involved.
In a completely new twist for the RV industry, former Thor Industries Inc. executive Dicky Riegel in May will launch Airstream 2 Go LLC, a company that plans to rent Airstream travel trailers hitched to GMC Yukon Denali SUV tow vehicles to retail consumers.
”Airstream 2 Go is entirely new for people who never have had the experience of an Airstream,” said Riegel, former president of Airstream Inc. and senior president of Thor, Airstream’s parent company.